Gift Certificates always make great gifts because it allows for the flexibility of purchasing anything inside of the store.  Before the internet was established as a competitive market place for products, gift certificates where almost used exclusively by large retail corporations. The reason many small business owners were unable to use a gift certificate program was because the fraud was very high, and for a small business to invest in a complex computer system didn't make business sense.

With the explosion of the internet and eCommerce small and medium size business are able to harness the same gift certificate power that the big boys enjoyed without paying an arm and a leg for it. In fact, most shopping cart software solutions should come pre-built with some sort of  GC (gift certificate) solution.  WebCart is defiantly no exception! In fact the GC system for WebCart comes with a wealth of features that are not likely to be found on other shopping cart software solutions.

For starters. A webmaster can simply log in to the WebCart backend and create a simple GC option which online customers can purchase. The cool thing about this feature is that it basically manages itself. The system knows how many it sold, and once the GC is redeemed it becomes void.  In addition, WebCart is also capable of generating custom GC for specific industries. Let me explain what I mean. Let's say you sign a deal with the local bookshop to provide all of its employees with GC for Christmas. All you would have to do is create a custom batch of GC though WebCart and the job is done for you.

This entry was posted on Tuesday, October 17th, 2006 at 2:47 pm and is filed under Criteria For Shopping Cart Software, Shopping Cart Software Secrets. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.